Q2 2024 Snapshot: Top Drawing & Coloring Apps on Unified Platform

In the second quarter of 2024, the Drawing & Coloring app category has shown varied performance across the top contenders on the unified platform. Below, we delve into the numbers provided by Sensor Tower to better understand how these creative outlets have fared.

Flag Painting Puzzle experienced a significant increase in downloads, peaking at 2.1M in the week of May 20, and saw weekly active users climb to 3.5K by the end of June. However, its revenue trended downward, ending the quarter with a modest 9K USD.

Crazy Labs's Phone Case DIY maintained a steady download rate, with a notable jump to 1.3M in the last week of June. Weekly active users saw a slight uptick to 5.9K in the same period, and revenue also saw a rise to 19K USD by quarter's end.

Pixel Art － Color by Number from Easybrain displayed consistent revenue, closing the quarter at 542K USD. Downloads for the app rose to 1.04M, and weekly active users reached 9.2K by late June, indicating a healthy user base.

Color by Number：Coloring Games showed strong revenue performance, ending with 2.4M USD in the last week of June. Downloads saw a gradual increase to 611K, while weekly active users experienced a slight growth, finishing at 4.9K.

Finally, Happy Color by Numbers Game by X-Flow maintained a steady flow of revenue, with 73K USD in the last week of June. Downloads peaked at 515K, and the app's weekly active users were close to 12K, indicating a stable engagement among its audience.

For more detailed insights and data on app performance, Sensor Tower's comprehensive analytics tools offer a deeper dive into the fluctuating world of app trends and user behavior.